The Festival Area is a unique building that comes with the Cities: Skylines Concerts mini-expansion.
It is the most important of the four buildings that come with the expansion, as this is where the concert gameplay mechanic plays out.
The three other unique buildings from the Concerts DLC also synergize well with it:
Building a Festival Area
Before you can make your own Festival Area, you’ll first need to reach the Tiny Town milestone (360 – 1,600 population, depending on the map).
Once you hit that milestone, you can build a Festival Area from the Concerts tab of the Unique Buildings menu.
It costs ₡60,000 to build and ₡400 a week in upkeep.
Note: This is a noisy unique building (100 noise pollution), so keep it away from residences.
How Concerts Work
Once you’ve built your Festival Area, bands will start playing there.
You don’t have to do anything or change any settings to get bands to play. A concert should happen roughly every 6 months in-game, and each concert lasts about 1 month.
After each concert, the performer can either gain or lose popularity points.
This process seems to be random; unfortunately, as of this writing, there isn’t any official word from the game’s developers on how the popularity mechanic works.
Leveling Up Your Festival Area (All Upgrades)
The festival area can be upgraded twice. For each upgrade, you’ll need:
- To have held a certain number of concerts
- To have at least one performer hit a certain popularity value
Here’s a full list of every Festival Area level and its requirements:
|Cost to Build/Upgrade
As concerts only happen twice a year, it will take a fairly long time to upgrade your festival area to level 3.
The Festival Area’s in-game model also changes with each upgrade.
Tips for Successful Concerts
Here are a few things you can do to boost visitor turnout at your concerts, as well as to help your festival area level up faster.
Tip 1: Provide Public Transport
Have a metro station or monorail station nearby, or add a bus/tram stop right next to your festival area.
Tip 2: Spend on Advertisement Campaigns and Premium Studios
Towards the bottom of your Festival Area info panel, you’ll find two toggleable items: the advertisement campaign and premium studio.
When active, the ad campaign will cost you ₡9,000 per week and will attract more concert-goers.
Running an ad campaign for a whole month will raise the popularity points of each band by +1.
This will allow you to gradually and consistently increase the bands’ popularity in order to level up (provided you have no problem with the hefty ₡9,000/week cost).
The premium studio, on the other hand, supposedly increases the likelihood of successful concerts by allowing bands to practice in high-quality facilities.
The premium studio will cost you ₡3,000 for each week it is active.
Tip 3: Build a Fan Zone Park
The Fan Zone Park supposedly is where fans who can’t fit into the main venue can watch the concert on large screens.
Building one increases the likelihood of a successful concert by 5%.
The fan zone park also functions as a typical unique building, providing entertainment and accommodating visitors.
Tip 4: Build a Media Broadcast Building
The Media Broadcast Building is a unique building that makes your active ad campaigns 20% more effective.
This means it’ll take a little less than a month for your bands to go up by +1 popularity point while an ad campaign is active.
Take note that the Media Broadcast Building costs ₡800/week in upkeep.
It also functions as a regular unique building in that it has its own entertainment value and visitor capacity.
Tip 5: Build a Music Club
Lastly, the Music Club increases the ticket sales of your concerts by 10%.
You’ll need to have at least 7,500 squares of commercial zoning built in order to unlock it, so it may be a little out of reach if your city is still small.
The Music Club may be worth it if you’re trying to level up your Festival Area (as it could help you towards getting one sold-out concert).
In the long run it won’t really save you money though, since concerts only happen once every 6 months, and the Music Club costs ₡480/week in upkeep.
Of course, you can also just keep the Music Club if you like it as a unique building.